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Creating a well-crafted communications strategy for a newly qualified mediator to convey their mediation services involves several key steps

Starting your career as a civil and commercial mediator is an exciting journey filled with opportunities to make a significant impact.

By strategically promoting your skills and services, you can effectively position yourself as a trusted and competent workplace mediator

Analysing a competitor can help you to gain valuable insight into their marketing approach and observe what works well and what does not.

You want to attract clients who are looking for mediation services to your website. Building relationships is the best form of marketing.

Making marketing work for mediation requires a re-structuring of the 7 principles of the marketing mix.

Hashtags are a powerful tool to have in your marketing armoury. Used effectively a hashtag can direct your audience towards you.

Mediators can use content marketing to influence client behaviour in a positive way and get them interested in your mediation services.

Whilst the basic principles of digital marketing and SEO are the same, a strategy needs to be bespoke for you as an individual mediator.

As a mediator wanting to drive your business forward it is fundamental to your growth that you know how engaged clients are with your brand.